1828 SMART HOTEL S.A.

TERMS AND CONDITIONS, PRIVACY AND COOKIE POLICY

1. OWNERSHIP AND ACCEPTANCE

This website, 1828smarthotel.com, is owned and operated by 1828 SMART HOTEL SA (hereinafter, the “Hotel”), with CUIT 30-71233933-7 and legal address at Fray Justo Santa María de Oro 1828, Autonomous City of Buenos Aires, Republic of Argentina. Access, navigation, and use of the website imply the express and unreserved acceptance of all terms contained herein. We recommend reading this information carefully before browsing or booking; in case of doubt, please contact us so we can assist you. The Hotel is exclusively responsible for the information provided on this page.

2. INTELLECTUAL PROPERTY

All content on this site (texts, photographs, brands, logos, interfaces, source codes, and software) is the exclusive property of 1828 SMART HOTEL SA or its content providers. Any reproduction, distribution, or modification without prior written authorization is strictly prohibited.

3. VIRTUAL ASSISTANCE SYSTEMS (AI CHATBOT)

The Hotel uses an AI system provided by Asksuite Tecnologia SA to optimize customer service. This Chatbot acts as an assistance tool for inquiries and availability; the rates shown are informative and non-binding until direct confirmation or through the booking engine. The Hotel is not responsible for technical errors or inconsistencies in the assistant's responses. The Chatbot DOES NOT request or process credit card data or CVV codes; users are urged not to provide sensitive financial information through this channel.

4. BOOKING SECURITY AND TECHNOLOGY PROVIDERS

Reservations are made through the RoomCloud platform, selected under strict security standards. The Hotel guarantees due diligence in the choice of service, but the user acknowledges that RoomCloud acts as an independent data processor with its own security policies (available at: https://www.roomcloud.net/privacy-policy/). The Hotel is exempt from liability for systemic failures exclusive to the technical infrastructure of the external provider.

5. PRIVACY POLICY AND DATA PROTECTION (LAW 25.326 AND GDPR)

5.1 Purpose and Processing

We process your Personal Information in compliance with a legitimate interest to offer personalized services, conduct marketing actions, and fulfill contracted services. The Hotel may modify this policy to reflect technological changes or changes in information processing.

5.2 Independent Controllers (Microsoft Clarity)

You acknowledge that, in relation to the Microsoft Clarity analytics service, the Hotel and Microsoft Corporation are independent controllers of the personal data processed. Microsoft will process such data in accordance with its own Privacy Statement.

5.3 Personal and Sensitive Data

Personal Information includes name, identity, contact, payment methods, and preferences. We only collect this information if you provide it voluntarily to respond to your contracting or reservation requests.

• Sensitive Data Restriction: The Hotel agrees not to use analysis tools (such as Microsoft Clarity) in connection with content that may contain sensitive user materials, such as healthcare information, sensitive financial services, or government data. You agree not to knowingly disclose personal data that includes sensitive information when using these services.

5.4 Security and Breach Notification

We maintain technical and organizational security procedures to protect your information against unauthorized processing. In the event of a security breach affecting personal data related to Microsoft analytics services, the Hotel will notify Microsoft without undue delay upon becoming aware of the incident.

5.5 Data Subject Rights

You have the right of access, rectification, and deletion of your personal data. You can exercise these rights by sending an email to: info@1828smarthotel.com.

6. COOKIE AND ANALYTICS POLICY

This site uses its own and third-party cookies, including Google Analytics and Microsoft Clarity, to measure site performance, perform A/B testing, and personalize advertising.

• Use of Microsoft Clarity: This service allows us to analyze user activity and characteristics on our website, capturing data such as mouse movements and specific web page performance. This data is used solely for analytical and optimization purposes and not to create user profiles outside of this scope.

• Microsoft Advertising: It is reported that Microsoft collects or receives personal data from this site to provide Microsoft Advertising. You can consult the Microsoft Privacy Statement and its processing practices at: https://privacy.microsoft.com/en-us/privacystatement.

• Consent and Opt-out: By browsing this site, you consent to the use of these technologies. If you do not wish to accept cookies, you can block or delete them through your Internet browser settings. If the legal basis for processing is consent, you agree that such consent allows Microsoft to use the collected data for the purposes described here.

• International Transfer: The use of these tools implies the transfer of data to servers located mainly in the USA, which is accepted by the user.

7. LIMITATION OF LIABILITY

The Hotel reserves the right to correct typographical or system errors in rates and availability, notifying the user in a timely manner. Neither the Hotel nor its directors assume responsibility for the improper use of the page or for general internet risks (viruses, support failures, etc.). The use of the Hotel's Wi-Fi networks is the sole responsibility of the user.

8. APPLICABLE LAW AND JURISDICTION

For any controversy derived from the use of the site, the parties submit to the jurisdiction of the Ordinary Courts of the Autonomous City of Buenos Aires, Republic of Argentina, waiving any other jurisdiction. The interpretation of these terms is governed by the laws of the Republic of Argentina.